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Is Nike Still Cool? August 06, 2024
Earlier this week, a former Nike branding executive named Massimo Giunco published a viral article that tells the story of the Swoosh’s recent Wall Street woes. Ugly stuff, for shareholders. But what’s interesting is how much of Giunco’s detailed ana...
The Tinkerer’s Box of Dreams August 02, 2024
Did you ever have a box of cords in your house when you grew up? You know what I’m talking about: it was some plastic bin of full of cables and connectors for old gadgets, most of which you probably hadn’t seen in a while — but, in the event one of t...
