What Is the Deal With Jerry Seinfeld? May 17, 2024
Remember Bizarro Jerry? In the eighth season of Seinfeld, when the ubiquitous, insanely popular sitcom was edging away from the quotidian and into the surreal, Elaine broke up with a nice boyfriend named Kevin who declared himself perfectly happy to ...
The Imperfect Nostalgia of ‘Unfrosted’ May 13, 2024
More than a decade ago, Jerry Seinfeld appeared in a video deconstructing one of his jokes. The joke was about Pop-Tarts, the breakfast toaster pastry developed by the Kellogg’s company in 1964. Fast forward to 2024, and Seinfeld has directed and sta...
Seinfeld’s “Unfrosted” and the Fate of Comedy May 13, 2024
One of my favorite G. K. Chesterton observations is “He is a [sane] man who can have tragedy in his heart and comedy in his head.” That’s partly because I like to joke around a lot and partly because I think he was right.Unfortunately, you won’t find...
‘Unfrosted’ Won’t Be the Last Brand IP Movie May 09, 2024
The past several years have ushered in a wave of “brand” tales in Hollywood—films that speak to America’s prodigious capitalist ethos, just in case you forgot to look at a billboard. From Blackberry to Air to Flamin’ Hot, these films have captured th...
‘Unfrosted’ Is the Latest in Corporate Nostalgia May 08, 2024
Jerry Seinfeld’s movie Unfrosted, which the comedy superstar co-wrote, directed, and stars in, is an unauthorized, fictionalized account of the creation in 1963 of Kellogg’s Pop-Tarts, the breakfast product officially described as “toaster pastries.”...