How Should We Create Things?

In 1977, the artist, musician, and producer Brian Eno was in Berlin, working with David Bowie on the album that would become “Heroes.” They’d been collaborating on a song in an unconventional way, using a deck of cards called “Oblique Strategies,” which Eno had developed together with the artist Peter Schmidt. There were more than a hundred cards in the deck, and printed on each was a creative prompt, such as “What to increase? What to reduce?,” “A line has two sides,” or “Honour thy error as a hidden intention.” Eno and Bowie had each taken a card, then slipped it into a pocket. Neither knew what the other had drawn. They were taking turns working on the song, following different hidden ideas.

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