The Rise of the Influencer Chef

Owen Han is making a sandwich. He does this often. In fact, making sandwiches is the primary source of Han’s celebrity, the reason why he has accumulated 7.3 million followers across TikTok, Instagram, and YouTube. Where is this man from? How did he learn to cook? What drives his passion for the sandwich? What hunger leads him to seek, on a weekly basis, some fresh solution to the modern riddle of how best to combine protein, fat, and heat within a bread envelope, and to post the answer in video form online?

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