Last Thursday, my soccer-obsessed 10-year-old son and I sat in Mercedes-Benz Stadium in Atlanta and witnessed 70,000 people humming the Argentine national anthem together. This was just before the first game of the Copa América, the South American soccer tournament hosted this year by the United States, and almost everyone in the stands wore the national jersey of reigning World Cup champions Argentina. The true attraction, of course, was Lionel Messi, the most famous athlete in the world. That a crowd this massive could gather in Georgia to cheer him on may have once been surprising, but certainly isn’t any longer. Last year, SSRS, a research firm that’s been surveying Americans for three decades, found that the most popular athlete in this country was not LeBron James, Tom Brady, or Stephen Curry, but Messi. Some portion of the crowd was surely singing along to the anthem in what must have been a profoundly moving moment for any Argentinian in attendance. But most of us were just humming along. We didn’t know the words. We didn’t speak the language. We were just there to see Messi.
Read Full Article »