Jerry West and the Burden of Being the Logo

I first met Jerry West in the summer of 1997, as a young, sorta shy, possibly in-over-my-head rookie beat writer assigned to cover the Lakers for the L.A. Daily News. I knew his résumé, the championships won (and lost), the clutch shots he’d hit, the contenders he’d constructed. But I don’t think I really understood the man until three summers later.

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