It’s another beautiful day for content creation, at least according to the sky blue backdrop rigged outside the windows of one tasteful midcentury-modern Malibu dream home in particular, though strictly temporally speaking, we’re in El Segundo. Indoors, seated among an embarrassment of houseplants, a young woman strikes a pose with her stylish friends. There’s a month’s worth of content to shoot this week—such is the life of catering to just over 3 million Instagram and TikTok followers—so she’s assembled a team to help. From a few inches away, her stylist leans forward and adjusts the tilt of a hand while our star influencer smiles patiently, plastically, under the crush of lights. Barbie is nothing if not a professional.
