It’s very easy to make fun of a religion that literally takes communion in the form of Wonder bread, but the appeal of all of Mormonism’s mandated clean-cut decency is also pretty easy to figure out. It pairs well, for example, with motivational business-leadership books. In France, church leaders encouraged a young Mitt Romney to study “Think and Grow Rich,” the landmark self-help book written in 1937 by the motivational guru Napoleon Hill. Romney had his fellow missionaries read it and told them to apply the lessons to their mission work.
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